User Acquisition Strategy

Tabletop Maker Lab uses a primarily organic, low-cost acquisition strategy. The main channel is SEO. The site is built around 37 practical calculators, 11 guides, and 5 reference pages targeting specific search intent from board game designers, publishers, and crowdfunding creators. Each page includes clear explanations, examples, internal links, structured data, and fast static performance to support long-term search visibility. Early distribution also includes relevant startup and product directories, backlink submissions, and launch platforms. Google Analytics and Search Console are used to track indexing, search queries, landing pages, and repeat usage. Future growth will focus on adding tools based on real search demand, strengthening topic clusters, earning links from tabletop creator resources, and forming partnerships with manufacturers, publishers, crowdfunding services, and industry communities. Paid advertising is not a current priority.

Team

canghun13

Founder